For SlimeCore by GENPOP Interactive, I created these marketing assets with two goals: to showcase the game's bold, exciting character designs, and to inspire players to bring friends into the action.
The game received new features and accessibility updates frequently, so the ads were designed to adapt quickly and reflect updates.
Tools Used :
Feature : Ads and Creatives - Speculative and Shipped.
[ Graphic Design, Visual Design. ]
These are self-initiated ad concepts for brands I admire. For each one, I studied the brand's voice, visual identity, and existing marketing, then designed new creative that fits the brand while taking its look in a fresh direction.
I have years of experience creating print and digital ads, including at Scorpion Design. My process starts with pencil-and-paper sketches, moves into digital iteration, and finishes in Adobe Creative Suite, using sourced imagery and AI tools for image editing.
These concepts are independent studies and are not affiliated with or endorsed by the brands shown.
Adobe Photoshop, Adobe Illustrator, Adobe Lightroom, AI image editing tools.
[ 3D models by Yukinaga Kubota. ]
